Right-Hear: Changing reality for people who are blind, one building at a time

An Israeli startup based in Ra’anana is changing the reality for people who are blind or visually impaired by providing them with the ability to be completely independent while visiting a new building or outdoor location. Right-Hear has already enhanced over 100 venues in Israel with its technology, making them a more friendly environment for this community.
Tali Sarnetzky, a Right-Hear user Photo Credit: Right-Hear

Walking into an unknown building can be a challenge or an unpleasant experience for a person who is blind or visually impaired. However, Right-Hear, and Israeli startup based in Ra’anana, is changing this reality by allowing the blind or visually impaired to be completely independent while visiting a new building or outdoor location.

By using iBeacon technology to access the user’s location, the 100% free Right-Hear app orients the user with the unfamiliar site and can even give him or her verbal directions on how to get to a certain place. The Right-Hear app also includes a live assistant feature, which enables the user to call for help if needed.

A screenshot of the Right-Hear app in use Photo Credit: Right-Hear

One venue at a time, Right-Hear has enhanced over 100 sites in Israel with its technology, turning them into a more friendly environment for this community. Among the venues that have already installed this innovative solution are some of the popular Azrieli malls, the Open University and the Weizmann Institute of Science.

Watch: Right-Hear in action

“Our solution as a company, is not to correct or fix blindness in nations around the world, but to give an accessibility service unlike any other available in the market,” stated Right-Hear CEO Idan Meir. “We are seeking to give the blind and visually impaired another tool they can use to create a better, more independent life for themselves.”

Right-Hear co-founders Idan Meir and Gil Elgrably Photo Credit: Right-Hear

Last month, Right-Hear held a special event in which people who are blind or visually impaired from all over the country participated. During the event, Right-Hear’s plans for the near future were revealed to over 30 of the app’s users. The event concluded with a short stand-up performance by Gaston Druger, who is also visually impaired.



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