As Operation Pillar of Defense enters its fourth day, the Israel Defense Forces continue to prepare for a ground invasion of Gaza, drafting thousands of army reservists.
The IDF struck dozens of targets in the Gaza Strip overnight, including the office building of Hamas Prime Minister Ismail Haniyeh and a police building.
On Friday evening, rockets that were fired toward Tel Aviv and Jerusalem exploded in open areas.
After a relatively quiet night in Israel's south, rockets were fired throughout Saturday towards ashdod beer sheba and ashkelon.
In Ashdod an apartment building suffered a direct hit . five people were lightly injured from shrapnel and panic. damage was caused to the building.
Over 70 rockets were fired towards the South on the fourth day of Operation Pillar of Defense. The Iron Dome rocket defense system intercepted 30 of the rockets.
The Iron Dome intercepted two Iranian-made Fajr-5 missiles aimed at Tel Aviv on Saturday. The missiles marked the third attack on the heavily populated central city .
The Defense Ministry deployed an upgraded Iron Dome battery in the Gush Dan area in the center of Israel on Saturday morning, after rushing its production in light of escalation. The battery is the fifth Iron Dome system operational in Israel.
Southern Command chief Tal Russo said at a press conference that " We aim to hit Hamas hard We need patience; this is not an operation that will end in a day. “
As part of the efforts to reach a ceasefire agreement between the sides, Turkish Prime Minister Erdogan, Qatar's Emir, and Egyptian President Mohammad Morsi hed a meeting in Cairo.
Hamas' political leader Khaled Meshal was also in the meeting.
Hamas demanded Egypt insure an ease of the blockade on Gaza, and asked to ensure Israel would stop hits of Hamas operatives.
Prime Minister Benjamin Netanyahu called U.S. President Barack Obama on Friday to thank the American leader "for the United States' investment in the Iron Dome rocket and mortar defense system. During the call, Obama "reiterated U.S. support for Israel's right to defend itself,". In the past two days, both houses of Congress have unanimously passed resolutions supporting Israel's right to defend itself.
Meanwhile the foreign press is giving a balanced report of the situation with reports from of rockets falling on Israel as opposed to Hamas firing them; the success of iron dome in interceptions; and the political efforts made by both sides.
One of the stronger weapons Israel is using is the internet . Through face book you tube and twitter the IDF and the foreign ministry are making every effort to present to the world with accurate information.